Coder Pty Ltd

Revealing the individual behind the expertise.

You’ve already explored the solutions and services I offer, reviewed my portfolio and the esteemed clients I’ve collaborated with. Yet, you might be wondering if we’re a compatible fit, if we can collaborate effectively, and above all, who exactly is Saša Forić?

Professional experience

Over two decades since I built my first client website, I’ve successfully completed hundreds more.

20+ years

Remote work experience

I’ve been a remote-only developer since 2012, so I’m no newcomer to this environment.

10+ years

Sydney based developer

Situated in the picturesque Milsons Point, I’m ready to collaborate with clients and partners from all around the world.

6+ years

Photo of Saša Forić used on every single website.

Photo of Saša Forić used on every single website.

Web, Frontend, WordPress, Next.js

On-demand web developer

For most of my career, I’ve been a freelance web developer, working with a diverse range of clients, from startups and small businesses to large international organisations and banks.

I’ve also served as an on-demand web developer for numerous agencies worldwide. Some notable ones I’m proud to have collaborated with include Zweikraft, Degordian and VERSA Agency.

My primary role often involves stepping in to address frontend development needs, whether for quick fixes or when a company lacks a specialised resource in my field.

Herman Miller table, Apple XDR, Grovemade accessories, and an artificial plant.

Herman Miller table, Apple XDR, Grovemade accessories, and an artificial plant.


Digital agency business owner

In 2012, I established my boutique web development agency in Croatia. In 2016, I extended my entrepreneurial journey by co-founding another agency in the United States alongside my dear friend, Marko Prljić. Subsequently, in 2017, I relocated to Australia and seamlessly transplanted my business “Down Under”.

When it came to naming my web development company, I opted for a simple and straightforward choice, “Coder”. However, the downside of such a generic name became apparent when I pursued the domain name (now, which set me back $5,000.

With my background, I have acquired substantial experience not only in web development but also as a project manager who can tackle a wide array of responsibilities.

The Sydney Central Business District as viewed from Milsons Point.

The Sydney Central Business District as viewed from Milsons Point.


Property and shares investor

I’m an avid investor, a trait I share with Warren Buffett, even though we may differ significantly in terms of billions. I believe in investing in what I know and use daily, like Apple, American Express, and Tesla (big gainz!), but I also threw my hat into the GameStop frenzy (to the moon!) for that adrenaline rush.

Properties are another love of mine; I’m so attached to them that I own three. Two in the picturesque Milsons Point (the #1 most livable suburb in Sydney, for those not in the know), and then there’s my property in Croatia that I bought more than 15 years ago. I’ve kept it all these years as I strongly believe in holding onto investments for the long term. I’m a long-term holder. I’m a hodler.

Forić family in The St. Regis, Bora Bora, French Polynesia.

Forić family in The St. Regis, Bora Bora, French Polynesia.

Dad railroader

Father, husband, BRIO train expert

I’m the dad of a tiny train-obsessed human who thinks sleep is overrated. My wife’s got Russian roots, and our love story is a globetrotting extravaganza. We met in Greece, experienced life together in Russia and the USA, got engaged in Singapore, had a tropical wedding in Four Seasons, Bora Bora (with a sequel in Sydney), and now, down under, we’re officially “Aussies”!

Saša Forić in Altai Republic, Russia.

Saša Forić in Altai Republic, Russia.

Roaming rambler

Traveller and occasional hiker

I’ve explored numerous countries, and notably, I’ve ventured through all 50 U.S. States. This served as a testament to the effectiveness of remote work, and the pandemic only solidified what I had already recognised. I’m a lover of the great outdoors. In Australia, with its abundant wildlife, I’ve chosen hiking over camping. I keep moving, so those tiny creatures can’t catch me.

Saša Forić mid-helicopter jump with Navy SEALs in Hawaii, United States.

Saša Forić mid-helicopter jump with Navy SEALs in Hawaii, United States.

Adrenaline junkie extraordinaire

Adrenaline enthusiast

I’m a fan of adrenaline, which might explain my investment in GameStop. Additionally, there are a few noteworthy experiences, including a 3,000m (10,000ft) skydive, a 55m (180ft) bungee jump from a bridge, and a thrilling helicopter jump into the water with Navy Seals.

From 9 to 5 to freelancer

Work experience.

Over the course of my career, I’ve been involved in a variety of long-term projects and have held several full-time positions.



Dec 2017 - Present

Sydney, New South Wales, Australia


Web Developer Lead

Jan 2022 - Aug 2023

Sydney, New South Wales, Australia


Senior Frontend Developer

Mar 2018 - Nov 2020

Dallas, Texas, United States


Senior Frontend Developer

Apr 2016 - Jan 2019

Austin, Texas, United States



Jan 2012 - Dec 2017

Bjelovar, Croatia


Senior Frontend Developer

Oct 2014 - Jul 2016

Zagreb, Croatia


Senior Frontend Developer

Nov 2015 - Mar 2016

Jupiter, Florida, United States


Frontend Developer

Feb 2010 - Dec 2011

Zagreb, Croatia


Web Developer Lead

Apr 2007 - Jan 2010

Bjelovar, Croatia

Frequently asked questions

If you’re still wondering.

After reading my about page, you might have more questions than answers.
I aim to provide answers to some of your questions.

Originally from Croatia, my parents never thought I’d need an international name. To show them just how wrong they were, I’ve spent over a year in Russia, the United States, and, for the past six years, I’ve proudly called Australia home, where I obtained my citizenship.

Yes and no. In 2014, my Serbian friend Marko Prljić gifted me 50 USD worth of Dogecoin, and during the peak of the Dogecoin frenzy, that gift skyrocketed to almost 100k in value. However, in 2014, I didn’t bother to save the digital wallet keys because I never imagined it would be worth anything in the future. How wrong I was.

Well, to be fair, I had already been to 35 States when my OCD kicked in, and it single-handedly took care of the remaining 15, no questions asked.

When I code, my heart rate drops to as low as 45 bpm. I’m so calm because I know exactly what I’m doing, to the extent that my Apple Watch thinks I’m in trouble. On the flip side, I’m also attempting to push my heart rate to 200 bpm, making my Apple Watch again question my well-being. I’ve been doing this for quite a while and may have single-handedly disrupted Apple Watch’s calibration system.

Jerry Seinfeld. Jerry, if you happen to come across this, feel free to reach out.

Ready to get started?

After assessing my work, client history, and the services I offer, it’s clear that I’m an industry expert. But now, it’s also evident that I bring a personable and friendly approach to my work.